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Download Online VALID Salesforce-Loyalty-Management Exam Dumps File Instantly[Dec 03, 2024]

Salesforce-Loyalty-Management Exam Dumps For Certification Exam Preparation

QUESTION 31
A customer from an airline Loyalty program purchases a ticket, which will accrue qualifying and non-qualifying points according to the Loyalty rules.
Which two automations can be used to set up transactions and points accrual?

 Evaluation Flow

 Autolaunched Flow (No Trigger)

 Schedule-Triggered Flow

 Screen Flow

In the context of Salesforce Loyalty Management, when setting up transactions and points accrual for a customer purchasing a ticket in an airline loyalty program, the appropriate automations are Evaluation Flow and Schedule-Triggered Flow.
Evaluation Flow: This automation can be set up to evaluate transactions as they occur, applying loyalty program rules to determine if the transaction qualifies for point accrual and, if so, how many points should be awarded. This is crucial for real-time processing and immediate feedback to loyalty program members.
Schedule-Triggered Flow: This type of automation is used to evaluate transactions on a scheduled basis, which can be daily, weekly, or any other predefined schedule. It is useful for batch processing transactions, such as nightly batch jobs that process all transactions from the day and apply loyalty points accordingly.
The use of Autolaunched Flow (No Trigger) and Screen Flow would not be as appropriate in this scenario. Autolaunched Flows without a trigger require manual initiation or a programmatic event, which might not be efficient for real-time transaction processing. Screen Flows are interactive and require user input, which is not suitable for automated transaction and points accrual processing.
References to official Salesforce documentation on flows and automation in Salesforce Loyalty Management would provide further insights into how these automations can be set up and utilized effectively.

QUESTION 32
A Customer Support Manager noticed that the customers support team’s performance decreased since the company rolled out the Loyalty Program. The customer Support Agents complain that finding information about the Loyalty Program Member takes a lot of the time.
What is the standard solution to display the information regarding the Loyalty?
Program Member on the case detail page?

 Create formula fields on Case Object

 Create a Screen Flow

 Embed Loyalty Member Profile Cards

 Develop a custom component

QUESTION 33
Universal Containers (UC) has a Loyalty Program with a Loyalty Member Portal implemented using the Loyalty Experience Cloud template. UC is planning to launch a new Loyalty Program and wants to retain the same design and functionalities of the existing Loyalty Member Portal.
Which two steps should UC consider during the implementation of the new Loyalty Program?

 Assign the existing Loyalty Member Portal to the new Loyalty Program too.

 Use existing Experience Cloud components to handle the same design and functionalities.

 Create new Experience Cloud Components for the new Loyalty Member Portal.

 Create a new Loyalty Member Portal and assign it to the new Loyalty Program.

When implementing a new Loyalty Program while retaining the design and functionalities of an existing Loyalty Member Portal built with the Loyalty Experience Cloud template, Universal Containers should consider:
Option B: Utilizing existing Experience Cloud components to ensure consistency in design and functionality. This approach leverages the reusable nature of Experience Cloud components, allowing for efficient replication of the portal’s look and feel without the need for extensive redevelopment.
Option D: Creating a new Loyalty Member Portal specifically for the new Loyalty Program. This ensures that the new program has a dedicated portal tailored to its unique requirements while maintaining the desired design and functionalities. This approach allows for customization and scalability, accommodating any program-specific features or requirements.

QUESTION 34
When setting up a Loyalty Program what is one of the ways a company can measure member engagement with the Loyalty Program?

 Analytics Studio

 Qualifying Currency

 Transaction Journals

 Benefits types

One of the ways a company can measure member engagement with the Loyalty Program is through Analytics Studio. Analytics Studio is a powerful tool within Salesforce that allows organizations to create custom dashboards and reports based on their data. By leveraging Analytics Studio, a company can analyze various aspects of the Loyalty Program, such as member activity, redemption rates, point accumulation, and more. This insight can help identify trends, areas for improvement, and opportunities to enhance member engagement and loyalty.

QUESTION 35
A Loyalty Program Manager has proposed a new promotion with the following redemption requirements on their non-qualifying points for the two respective tiers.
* for Gold-tier members, a single non-qualifying point is equal to $2 if the total purchase value is $200 or more.
* for Gold-tier members, a single non-qualifying point is equal to $1 if the total purchase value is less than $200.
* for Gold-tier members, a single non-qualifying point is equal to $1, irrespective of the total value of the purchase.
Considering the above requirements, which three redemption rule options should be selected for the proposed promotion?

 “Blue” tier member with any transaction amount, then “Outcome”: non-qualifying point deduction = transaction amount.

 “Blue” tier member with any transaction amount is <= $200, then “Outcome”; non-qualifying point deduction = transaction amount.

 “Gold” tier member with the transaction amount is >= $200, then “Outcome”: tier-qualifying multiplier =2

 “Gold” tier member with the transaction amount is >= $200, then “Outcome”: non-qualifying point deduction = transaction amount / 2.

 “Gold” tier member with the transaction amount is >= $200, then “Outcome”: non-qualifying point deduction = transaction amount.

QUESTION 36
Cloud Kicks has tasked its Loyalty Manager consultant with setting up its new Loyalty Management program.
The business requirement is to provide its customer base, who are heavy mobile users with access to member program information.
Using existing capabilities available in Loyalty Management, what should the consultant do to fulfill this business requirement?

 Enable Experience Cloud and customize the Loyalty Member Portal

 Create and implement a feature-rich Loyalty Member Mobile App

 Install the Salesforce Loyalty Member Mobile App

 Configure either Service Cloud or Sales Cloud to establish the customer mobile experience

QUESTION 37
What is the most efficient way to automatically reset qualifying points for high volume Loyalty Programs?

 The reset period is defined at the Tier Group level; Loyalty Management will automatically process it every night to ensure efficient point calculation

 Use the out-of-the-box ‘Reset Qualifying Points” data processing engine and trigger its execution using, for instance, a Schedule-Triggered Flow.

 Create Schedule-Triggered Flow that to be executed every night This flow will scan the expired reset Period at the Group Level and rese the points using the out-of-the-box Reset point flow action

 Develop an Apex Time Trigger to scan all Member Currencies and reset Qualifying points every time a reset period has expire

The most efficient way to automatically reset qualifying points for high-volume Loyalty Programs is to use the out-of-the-box ‘Reset Qualifying Points’ data processing engine and trigger its execution using, for instance, a Schedule-Triggered Flow. This method leverages Salesforce’s built-in capabilities to manage the reset process without the need for custom code. The data processing engine is designed to handle large volumes of data efficiently, ensuring that the points reset process is completed accurately and timely across all relevant member accounts.

QUESTION 38
A loyalty Program has two existing partners, a snacks manufacture and a beverages importer. There are two new products that need to be directly associated with the respective partner products within the loyalty partner product section.
The below products have been added to the system and are available under the product objects.
Chocolate cookies, linked with product category snacks
Green soda from beverage importer
Which two steps should an Administrator take to fulfill task with the least effort?

 Add the partner in the lookup on the snack product

 Choose ”Category” option and map the Chocolate cookies to the partner.

 Add the partner in the Lookup on the Chocolate cookie product.

 Choose ”Product” option and map the green soda to the partner

To associate the new products with their respective partners within the loyalty partner product section, the Administrator should take two steps. For the Chocolate cookies linked with the snack category, the Administrator should add the partner in the Lookup on the Chocolate cookie product. This directly associates the product with the specific partner responsible for the snack category.
Similarly, for the Green soda from the beverage importer, the Administrator should choose the ‘Product’ option and map the Green soda to the partner. This step ensures that the beverage product is correctly associated with the beverage importer, maintaining accurate and organized tracking of partner products within the Loyalty Program. These configurations facilitate seamless management and representation of partner products within the program, enhancing the clarity and efficiency of partner product associations.

QUESTION 39
Northern Trail, outfitters (NTO) needs to process tier assessment rules on its member’s anniversary date NTO wants to set up a Data Process Engine that transforms the data that is available in Salesforce and writes back the transformation results as new or updated records.
Which Kind of permission Set is required to enable the Data Processing Engine definitions?

 CLA Analytics Base Admin

 Data Pipelines Base User

 Rule Engine Designer

 Loyalty Analytics admin

To enable the Data Processing Engine for processing tier assessment rules on members’ anniversary dates, the required permission set is:
Data Pipelines Base User (B): This permission set grants the necessary access to configure and manage Data Processing Engine definitions, allowing for the transformation of Salesforce data and the writing back of transformation results as new or updated records. This capability is crucial for automating tier assessments and other data-intensive processes within Salesforce Loyalty Management.
Options A (CLA Analytics Base Admin), C (Rule Engine Designer), and D (Loyalty Analytics Admin) do not specifically pertain to enabling the Data Processing Engine for tier assessment and other data processing tasks within Loyalty Management.
Salesforce documentation on Loyalty Management and Data Processing Engine would provide insights into the required permissions and best practices for setting up and managing data transformations and tier assessments within a loyalty program.

QUESTION 40
Northern Trail Outfitters (NTO) has launched a new promotion, which gives a hat and a pair of gloves to each member of the Loyalty Program that bought a coat in winter. However, winter has arrived, and the reports are missing information about the voucher definition of hat and gloves associated with any existing voucher and have found that there are transactions that contain the coat product.
Which two options should the Loyalty Administrator review to verify why the promotion vouchers associated with the members who have bought coats are missing?

 That the promotion has been created with the characteristics, correct dates, and the associated Voucher Definition.

 That the promotion has specified the Current Liability Amount.

 That the flow is active and has been created to apply the promotion.

 That the member is a campaign member of the promotion campaign.

To address the issue of missing promotion vouchers for members who purchased coats, the Loyalty Administrator should review:
A: Ensure the promotion has been accurately created with the right characteristics and dates, and that the Voucher Definition is correctly associated. This verifies that the promotion is set up to trigger the desired rewards (hat and gloves) for qualifying purchases (coat).
C: Confirm that the flow intended to apply the promotion is active and properly configured. This flow is responsible for detecting qualifying transactions and applying the voucher to the member’s account.

QUESTION 41
A Loyalty member has achieved enough points for Gold tier status; however, the member reports some benefits are missing.
What should the Administrator do to troubleshoot and correct the error?

 Confirm the member is assign to the correct tier and that tier has benefits

 Adjust points on the member record to trigger member benefits actions

 Confirm the program and member are in an active status

 Issue a promotion to the member of the mission benefits

To troubleshoot and correct the issue of a Loyalty member missing benefits despite achieving Gold tier status, the Administrator should first confirm that the member is assigned to the correct tier and that the tier includes the expected benefits. This involves checking the member’s tier assignment within the Loyalty Program to ensure it reflects their Gold status and reviewing the associated tier benefits to confirm they are correctly configured and active. This step is crucial in identifying any discrepancies or issues in tier assignment or benefit configuration that may be causing the member to miss out on their entitled benefits.

QUESTION 42
Cloud Kicks has been using Loyalty Management, Sales Cloud, and Service Cloud as part of its tech stack to manage its Loyalty Program. The marketing team is interested in implementing Salesforce Marketing Cloud, so Loyalty program members can be informed and engaged with personalized emails sent using Salesforce Marketing Cloud.
Using the least development effort, how can the Loyalty Management Consultant accomplish the necessary integration between Salesforce Marketing Cloud and Loyalty Management platforms?

 Install and configure Salesforce Marketing Cloud Contacts Connection

 Design Datasets with Dataflows and the Dataset Builder

 Create a connected app to integrate Salesforce Loyalty Management and Marketing Cloud via APIs

 Install and configure Marketing Cloud Connect to integrate with Loyalty Management

To integrate Salesforce Marketing Cloud with Loyalty Management with minimal development effort, the recommended approach is:
Option D: Installing and configuring Marketing Cloud Connect. This tool facilitates seamless integration between Salesforce CRM platforms, including Loyalty Management, and Salesforce Marketing Cloud, enabling the synchronization of data and the automation of personalized email campaigns to Loyalty Program members.

QUESTION 43
A Marketing Manager is trying to find a dashboard that shows a reward programs progress but does not see any reports or dashboards with this information.
What does an Administrator need to do to present Loyalty Program data to the Marketing Manager?

 Modify the Marketing user profile to include permission to run reports.

 Create a permission set to run reports and assign it to marketing users.

 Enable CRM Analytics and create a Loyalty app.

 Search Salesforce AppExchange for Loyalty Analytics apps.

To present Loyalty Program data to the Marketing Manager, an Administrator needs to enable CRM Analytics and create a Loyalty app within it. CRM Analytics (formerly Einstein Analytics) allows for the creation of custom analytics apps that can visualize and analyze data from various sources, including Salesforce Loyalty Management. By creating a Loyalty app within CRM Analytics, the Administrator can design dashboards and reports specifically tailored to the needs of the Marketing Manager, providing insights into the reward program’s progress and effectiveness.

QUESTION 44
What two ways could an Administrator configure a Promotion to target a specific audience?

 This functionality does not exist in Salesforce Loyalty Management.

 Create a campaign for a promotion. Create member segments in a third-party tool.
Associate the members to campaigns via Campaign Members.

 Create a segment in the Salesforce Customer Data Platform and associate the segment to the promotion

 Link a promotion to a campaign and associate a segment to the campaign

To target a specific audience with a Promotion in Salesforce Loyalty Management, an administrator could:
Option C “Create a segment in the Salesforce Customer Data Platform and associate the segment to the promotion.” This allows for precise targeting based on detailed segmentation criteria.
Option D “Link a promotion to a campaign and associate a segment to the campaign.” This method utilizes Salesforce’s campaign management features to target promotions to specific segments.

QUESTION 45
A Consultant needs to configure the Loyalty tier groups for a Loyalty Program with the following specifications:
Qualifying period is reset once a year on the 31st of March.
The member-tier is not extended upon expiration.
Which two settings within the Loyalty tier groups configuration should the Consultant configure to meet the required specifications?

 Extend Expiration = member enrollment anniversary

 Tier-model = fixed

 Tier-model = anniversary

 Extend Expiration = no extension

To meet the specifications of resetting the qualifying period once a year on the 31st of March and not extending the member tier upon expiration, the Consultant should configure the Loyalty tier groups with a Tier-model = fixed and Extend Expiration = no extension. The fixed tier model ensures that the qualifying period and tier criteria remain constant over time, while the ‘no extension’ setting ensures that member tiers do not automatically extend beyond their expiration date. This configuration aligns with the requirement for a clear, annual reset and non-extension of tier status, ensuring a consistent and predictable tier progression structure within the Loyalty Program.

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