Oct-2023 AD0-E208 Study Material, Preparation Guide and PDF Download [Q12-Q31]

Oct-2023 AD0-E208 Study Material, Preparation Guide and PDF Download

Free AD0-E208 Certification Sample Questions with Online Practice Test

Adobe Analytics Business Practitioner Expert Certification is ideal for Business Practitioners, Marketing Analysts, Marketing Managers, Digital Analysts, and anyone who works with Adobe Analytics to create and manage web content, campaigns, and customer experiences. Adobe Analytics Business Practitioner Expert certification validates one’s skills and expertise in using Adobe Analytics to derive insights, understand customer behavior, and make data-driven decisions.

 

QUESTION 12
In Analysis Workspace, what are two ways a Map Visualization can be built? (Choose two.)

 
 
 
 

QUESTION 13
A UI/UX manager asks an analyst to create an Analysis workspace visualization that shows all visits to English (/En) pages. The workspace is accessible by multiple stakeholders, most of whom have edit access.
Which visualization approach would be used?

 
 
 

QUESTION 14
An analyst has been given a list of dimensions available to conduct an analysis on their hospital’s doctor site.
The Solution Design Reference (SDR) contains:
eventl – Start Appointment Booking – Set on: Appointment Booking Start
event2 – Booking Complete – Set on: Appointment Booking Complete
eVarl – Doctor Type – Set on: event2
eVar2 – Number of Available Appointments – Set on eventl
propl -Appointment Pathing
Given the SDR, which report can be generated?

 
 
 

QUESTION 15
A media agency is running a Display campaign, but none of the data is credited to the Display marketing channel in Adobe Analytics.
Here are some example tracking codes provided by the media agency:
?cid=disp_lifestyle_summer2019.088653 ?cid=disp_summer2019_branding_647821
?cid=disp_671244_hero_summer2019
The Marketing Channel Processing Rule for the Display channel is configured as follows:

What is causing the loss of data in Adobe Analytics?

 
 
 

QUESTION 16
What is the correct functionality when setting up Intelligent Alerts?

 
 
 

QUESTION 17
An analyst is co-creating a report with their client counterpart in preparation for a running marketing performance dashboard. Marketing is still getting onboarded with the analytics tool and hope to begin leveraging data to enable data-driven decisions.
How would the analyst look to share out the dashboard broadly across the team?

 
 
 

QUESTION 18
Two single condition Segments are set up for creating a Virtual Report Suite. Both Segments are visit scoped and have the following rule using default Dimensions:
Segment A: Marketing Channel equals ‘Social Networks’ Segment B: Countries equals ‘United Kingdom’ Which data subset of the source Report Suite will be available when using this Virtual Report Suite?

 
 
 

QUESTION 19
Several end users have complained that Analysis Workspace is too cluttered with infrequently used variables.
How would the Report Suite Admin Console be used to improve their user experience?

 
 
 

QUESTION 20
In Analysis Workspace a Flow Visualization can be created.
What is the benefit of using the correct configuration of Flow Visualization?

 
 
 

QUESTION 21
A UI/UX manager is concerned that a recent change in the design of a landing page may be confusing to visitors.
Which two variables would be used to evaluate the impact of the design change on site traffic to that landing page? (Choose two.)

 
 
 
 

QUESTION 22
Which is a benefit of using a Virtual Report Suite?

 
 
 

QUESTION 23
A bank client wants to understand usage of their mobile website by geographical region. The analytics team is tasked with creating segments to provide this data.
Why would the analytics team decide to use segment stacking in the Segment Builder?

 
 
 

QUESTION 24
An analyst wants to exclude visits where a page with the name “Shopping Checkout” was viewed.
How would these visits be excluded from a report?

 
 
 

QUESTION 25
The web analyst for a beauty products company wants to create a report to analyze the number of sample requests for one of their product pages.
The following items are available from the default configuration:
* prop3, which registers the product page name and is fired in the first page load
* eVar4, which registers the product page name and is fired in the first page load
* event1 2, which fires when a visitor clicks on “Request a sample” call to action How can the analyst accomplish the creation of this report?

 
 
 

QUESTION 26
Analyzing the data in the image below, a data analyst verifies that the report of “entries” per page, shows that the “HomePage A” page is responsible for only 3.4% of the total “entries” to the site:

When comparing this information with the Occurrences per Entry Pages report below, it verifies that the
“Homepage A” page has 4.5% of the total Occurrences of the Entry Pages:
Based on both the images and knowledge on the standard metrics of Adobe Analytics, which statement is correct?

 
 
 

QUESTION 27
Which option would an analyst choose to show the percentage change between the two numbers in a visualization?

 
 
 

QUESTION 28
The Chief Marketing Officer has established a monthly revenue target for an online store and wants to see how revenue for the current month is tracking towards that goal.
Which Visualization should be used for this report?

 
 
 

QUESTION 29
Refer to the exhibit:

What is a valid interpretation of this Segment Comparison between Purchasers and Non-Purchasers segments?

 
 
 

QUESTION 30
The analytics team has created an Analysis Workspace project featuring a Freeform Table and a Flow Visualization in one Panel.
Why is the scheduled report just showing the Panel Name?

 
 
 

QUESTION 31
A pharmaceutical client wants to see a Freeform Table in Analysis Workspace that lists out all the Products by the number of visits each of its website pages receive. Each product can have varying number of pages but has a unique product name included in all its URLs. The client also wants to ensure that the Products in the Freeform Table are arranged in a specific order by product name.
How would an analyst use segments to do this?

 
 
 

One of the key benefits of Adobe AD0-E208: Adobe Analytics Business Practitioner Expert certification is that it enables the aspirants to demonstrate their commitment to ongoing professional development. With certification in hand, practitioners stand apart from non-certified individuals and are entitled to greater opportunities for growth and advancement in their careers. It can provide them a competitive advantage that is much sought-after by employers who prefer skilled and certified professionals.

 

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